Missoula’s physical therapists, like those of us at Alpine Physical Therapy, are finding success by reaching into unique niche markets. That’s the highlight of February’s edition of Western Montana In Business in the piece titled: “Finding a niche and running with it – Physical therapists providing specialized treatments and assessments doing well in Missoula.”
Here’s the intro:
In a city with 37 clinical options for physical therapy, competition within the physical rehabilitation industry grows tight. But while the professional pie may dish slivers for some, those who specialize within niche markets seem to be doing best.
For Brent Dodge of Alpine Physical Therapy, whose flagship clinic operates from Peak Health & Wellness Center on Blue Mountain Road, that’s meant three things: Opening a second location to serve patient needs at opposite ends of the city, hiring the best practitioners in the business, and focusing on specialties above and beyond post-surgery or injury rehab.
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